The International Cricket Council (ICC) has chosen Intel as its Innovation Partner for the upcoming ICC Champions Trophy 2017. It’s going to commence from June 1 and will be the first “smart cricket tournament” in the history of cricket. ICC is driven by the urge to transform the cricket experience for fans, as well as help players and coaches improve the game.
Cricket is one of the most played games in more than 100 countries across the globe and it has changed significantly over the past decade. The T20 format, the rule of free-hit on a no-ball, and adjudication of new technology have been introduced in the past few years to bring more transparency in the game.
Adding to these elements, Intel is keen to come up with the next wave of powerful technologies that will not only provide an enriched experience but will also impart a refreshing and innovative change to the game. The details of the technology that will be deployed at the tournament are likely to be announced by Intel and ICC in the coming weeks.
Intel to Redefine Cricket Experiences for ICC Champions Trophy 2017 (Image Courtesy: Intel)
ICC Chief Executive David Richardson said, “This is an exciting announcement for the ICC as we continue to focus on innovation and technology to enhance both the game and the experience of the fan. The innovations we’re working with Intel on for the ICC Champions Trophy 2017 are like nothing we’ve seen in the sport before and I’m delighted to welcome them to the ICC family.”
“Cricket is the world’s second most popular sport and as the official Innovation Partner of the ICC Champions Trophy, we are excited to integrate Intel technology in this tournament,” said James Carwana, general manager of the Intel Sports Group. “We will be deploying a range of technology at the event as part of our ongoing effort to bring a new level of data analytics to sports and to revolutionize how athletes train, coaches teach, scouts evaluate talent and fans enjoy sports.”
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